Bioheat® Fuel Virtual Sessions | One Industry One Choice
One Industry One Choice
The NY Biodiesel Standard Starts July 1, 2022

One Industry – One Choice hosts free virtual industry sessions for fuel marketers to connect, network, and learn about Bioheat® fuel. Virtual industry sessions feature industry leaders, experts, and peers discussing Bioheat® fuel legislation updates, supply and distribution, marketing tips, and more. Stay tuned, more virtual industry sessions are coming in 2022! Check back for upcoming virtual industry sessions and watch recordings of past sessions for free below.

11 Aug 2:00 p.m. - 2:45 p.m. EST

Bioheat® Fuel Homeowner Focus Group

Brian Peters - Consumer Focus Marketing

Get results from a recent focus group conducted with homeowners from Upstate New York and Hudson Valley about Bioheat® fuel. Results will provide insight from local consumers on the new biodiesel blending standard and current awareness of Bioheat® fuel to help guide marketing strategy to increase Bioheat® fuel awareness and sales in your local service area.

25 Aug 2:00 p.m. - 2:45 p.m. EST

Boost Your Bioheat® Fuel Marketing Strategy

Jennifer LeClerc - Creative Director - Consumer Focus Marketing

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Hear expert advice on marketing Bioheat® fuel for the upcoming heating season and why it is important to do so in light of the new biodiesel blending standard. Get tips to boost your marketing strategy and retain customers with Bioheat® fuel. View new Bioheat® fuel marketing materials available through the online resource catalog.

Aug 23 Sept 2 2:00 p.m. - 2:45 p.m. EST

Client Interaction and Customer Relationship Training for Energy Consultants

Brian Peters - Consumer Focus™ Marketing

Part 1: Customer Service & Relationship Training
You’ve likely faced the problem of trying to gain and retain customers for your energy business. It can be a challenge—but having highly trained employees can make life a little easier. Training your staff is the best investment you can make in your business.

 
 

Part 2: Bioheat® Fuel 101
Learn what Bioheat® fuel is, how to talk about it, and how to market it to your customers. Accurate and consistent messaging is the best way to educate your customers about this innovative and low-carbon energy option, preparing them as Bioheat® fuel becomes more prominent across the energy sector.

Sept 6 Sept 13 2:00 p.m. - 2:45 p.m. EST

Client Interaction and Customer Relationship Training for Energy Consultants

Brian Peters - Consumer Focus™ Marketing

Part 1: Customer Service & Relationship Training
You’ve likely faced the problem of trying to gain and retain customers for your energy business. It can be a challenge—but having highly trained employees can make life a little easier. Training your staff is the best investment you can make in your business.

 
 

Part 2: Bioheat® Fuel 101
Learn what Bioheat® fuel is, how to talk about it, and how to market it to your customers. Accurate and consistent messaging is the best way to educate your customers about this innovative and low-carbon energy option, preparing them as Bioheat® fuel becomes more prominent across the energy sector.

Bioheat® Fuel Technical Guidance

John Levey - Technical Consultant - National Oilheat Research Alliance

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Now more than ever, it’s critical to understand the significance of fuel quality and exploration. Wondering about the technical impact of Bioheat® fuel with a 5% biodiesel and increasing blends in the future? This session will present an overview of Bioheat® fuel quality and discuss the technical aspects of the fuel and field studies on working with higher blends.